We have received your message and will get back to you shortly.
We wish you a day full of joy.
The development of technologies has led to significant improvements in our modern lives; however, it has also drawn up various negative consequences for the environment like the melting of the polar ice caps, global warming, or air pollution. Vincom's Christmas campaign 2019 was not simply to celebrate the festive season yet was required to catch the global green marketing trend and encourage people to protect the Earth - the common home of all living species
Continuing the story of the Hope reindeer in 2018 along with catching the global go-green trend, the 2019 campaign made a hit when using different cartoon characters built in the appearance of endangered species.
Each Vincom mall represented a land that is facing environmental hazards
The campaign was especially highlighted with the 600-square-meter decoration area and the 30-meter Christmas tree at Royal City.
A Christmas song composed by the musician Khac Hung and performed by the singer Min to bring merry and peaceful Christmas wishes to all people.
The song has been recorded as the most-viewed Vietnamese Christmas song on Youtube so far.
Not only conveying a meaningful message about environmental protection, this campaign also made a hit on the media for Vincom:
And for many sleepless nights to create the success of this project, thank you our beloved Light Chasers and friends.
We have received your message and will get back to you shortly. We wish you a day full of joy.